Our Services

Content is king. Seriously. Without rock solid content, the fanciest delivery tools won’t matter. Analytics won’t respond to empty posts. We understand how to link content from your website to social to drive traffic. We understand the importance of a call to action and how to get results. Many of us are trained journalists and know how to interview and research what we need to know to create the content your organization needs.

Editorial Strategies

  • Professional writing
  • Ghost writing and writing coaching
  • Press releases
  • Photography, videography and podcasts

Web Strategies

  • Thorough content review
  • Building audience
  • Multimedia assets
  • How to use social media effectively

Custom Publishing

  • Specializing in niche products
  • Sales material and strategy
  • We do the writing and photography
  • We do the layout and design

About Us

At The JMetzger Group, we are experts in strategic communications and transmedia storytelling, filling client needs across all digital and print platforms. In other words, we embrace the value of public relations, advertising and marketing strategies to solve real-world problems. Everything starts with story. Your message. Your voice. Your vision. We use a variety of tools and techniques to achieve your priority outcome.

Whether it is press releases, blogs, books, white papers, social media posts, newsletters, emails, brochures or magazines, photography or videography – we do it all. And we’re fast. A 24-hour turnaround is common for us. JMG works with a deep pool of expert writers and content producers, many former journalists who understand the importance of speed and accuracy. Many of us have worked the editorial side of storytelling and understand and respect the differences among disciplines. We have a working relationship with media across the community, state, region and country. We know how to tell your story through legacy media, as well as emerging platforms.

Our Team

Meet the JMG talent and you’ll know why we deliver high quality, customized value. Every time.

Juli Metzger

Juli Metzger is co-owner of the JMetzger Group. She is one of the agency’s primary writers and content producers. A 30-year journalist, Juli has been as a reporter, editor, publisher, educator and strategic communications specialist.

Doug Gruse

Doug Gruse is an expert in digital content, writing and design. Besides his storytelling expertise, he is extraordinary at organizational issues and project management.

Michelle Kinsey

Michelle Kinsey is an expert writer and researcher, particularly in the area of the arts and nonprofits. She’s adept at social media and knows how to have fun with it and still lift client brand and expertise.

Tammy Pearson

Tammy Pearson is an award-winning writer and designer, and expert in messaging, particularly for nonprofits. She understands audience and content and the importance of design to make a story or an advertising campaign work effectively.

John Strauss

John Strauss is a media strategist and cross-platform content producer. A former journalist, he worked in radio, print and broadcast television, and does much of the voice over work for JMG.

John Metzger

John Metzger is JMG co-owner and an expert in design and post-production assembly. With 30 years of experience in marketing and advertising, John understands sales and ad placement, as well.

Kurt Hostetler

Kurt Hostetler is an expert in lighting and composition. A former photojournalist, Kurt’s work at JMG lies mostly in still photography. His environmental portraits, portraitures and event photography bring a depth of storytelling to our clients.

Brenda Morehead

Brenda Morehead is an expert researcher, and understands audience and messaging, particularly in grant writing, which makes her uniquely qualified to work with our nonprofit clients at JMG.

Tim Underhill

Tim Underhill is a videographer and still photographer for JMG. He’s also a licensed drone pilot and is known to say “the best camera to use is the one you have.”

Adam Sturm

Adam Sturm is a graphic designer and photographer for JMG.  He is our website expert and onsite videographer for events and public relations messaging.

Eddie Metzger

Eddie Metzger works with clients to set goals, objectives, strategies and tactics – GOST. With those in place, JMG can get a clear idea about how to move the analytics needle, driving results based on a client’s customized objectives.

Heather Hunt

Heather Hunt is a visual artist. Her lighting and composition bring an expert touch to live events. Her skill extends to post production work, and she is agile on the cutting-room floor, bringing crisp, timely and understandable videography to life.

Jeff Morehead

Jeff Morehead’s expertise lies in what he calls “making pictures.” His eye is drawn to the extraordinary when telling the story of the mundane. He’s an expert storyteller.

Courtney Thomas

Courtney Thomas is the event photo editor and social media manager, posting across multiple channels in real time. At JMG, we understand the necessity to work on tight turnarounds and sometimes with immediate responses on behalf of our clients.

Clients Say

Don't just take our word for how awesome we are, take a look at what some of our clients have to say about our work.

Get in Touch

Reach out today. Our group of experts and professionals in the field will be glad to talk with you about your needs.

Our Location
East-Central Indiana.
Phone Contact
765.729.1391

At The JMetzger Group, we are experts in strategic communications and transmedia storytelling, filling client needs across all digital and print platforms. Everything starts with story. Your message. Your voice. Your vision. We use a variety of tools and techniques to achieve your priority outcome.

Contact

Muncie and East-Central Indiana
Phone: 765.729.1391

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